Category Archives for "Policy"

What “Free Installation” Means

As a courtesy to our customers, we offer a free installation service, where we will install DAP on your site for free. And we can do your free installation within 24 hours of your purchase.

However, many people are confused by what “Free Installation” really means. So this article is to give you more details about that.

Installation vs. Setup

To give you a real-world example, think of “DAP Installation” similar to “Delivering the boxed TV set to your doorstep”. That’s it!

We won’t take it out of the box, hook it up to your cable box, set up your channels, set up your DVR, hook up your game console, DVD player, Roku box, etc. All of those things fall under “Setup & Configuration”.

So if you want our help setting up your DAP site, then check out our “Membership Site In A Box” package that comes with “Concierge” sessions to help you set it all up.

What Free Installation Includes

  • We will upload all DAP files to your server
  • We will activate the dap plugin on one WordPress blog (the DAP-WP-LiveLinks plugin)
  • Activating this plugin will create all of the dap tables in your WordPress database
  • We will setup the Cron job(s) for you within your web hosting cPanel.
  • If we see any hosting related configuration or installation issues, we will do our best to resolve them, if they are even resolvable (99% of the time, they are).
  • We will then send you your new DAP Admin Email id and Password via the same support ticket you opened for installation.

That’s it. There’s nothing else involved in the free installation that we perform.

What Free Installation DOES NOT Include

  • Installation or setup or configuration of your theme (like OptimizePress or Thesis)
  • Installation, setup or configuration of other plugins
  • Troubleshooting of your current WordPress installations
  • Troubleshooting issues with any previous membership plugins that you may be using
  • Doing an “Overview” of your web site and giving you ideas about what can or cannot be done using DAP
  • etc… etc… but you get the idea 🙂

Hope this helps clarify what you’re getting as part of your purchase.

Please remember that get get only one free installation, regardless of which license you buy.  Additional installations may be purchased at

If you want us to do it all for you, then check out our “Membership Site In A Box” package that comes with “Concierge” sessions to help you set it all up.

To get your first free installation, click here.


Recommended Refund Policy

There really is no one-size-fits-all when it comes to refund policies.

There are so many factors involved. The main one being, that Visa/Master/Amex/Paypal all give a buyer up to 60 days to ask for a refund, at least with most merchants.

Unless you’ve already negotiated the refund terms with your merchant account provider, and have both specifically agreed that there would be no refunds (like say, if you were selling an expensive item, like a car, or a boat, or a service), or that it’s only going to be a 30-day refund period, then you really have no control over the refund period. You just have to comply with at least the mandatory 60-day refund period required by the credit card companies.

So that brings us to the question:

How much should you set your refund period to be within DAP?

Now remember, it is this Refund Period setting (under Setup > Config > Advanced) that also makes affiliates eligible for payment.

So it really comes down to the question:

What is the waiting period for an affiliate to get paid for a referral?

Our recommendation: 60 days.

That’s because if you end up paying too soon (say like within 15 or 30 days), and then the buyer comes back and asks for a refund, now you’re out-of-pocket for the affiliate commissions that you have already paid on a purchase that you just refunded.

Now remember that when you do the actual refund within DAP, DAP will roll-back any commissions credited towards this purchase. If you have not yet paid your affiliates, then in the next report, it will ignore the refunded purchase, and will not calculate commissions on that purchase.

But if you have already paid your affiliates (like within 15 or 30 days after purchase), then DAP will include the negative commission in the next pay-period’s report. And any future commissions earned by this affiliate will be accordingly adjusted.

However, if the affiliate doesn’t refer any more members, then you have two choices at this point:

1) Ask the affiliate to pay back the over-paid commissions

2) Just swallow the loss, write it up to the cost of doing business, and move on.

DAP Support & Renewal

Membership Sites Run Themselves Forever

Nah, just kidding 🙂

Contrary to popular belief, or what some people would have you believe, web sites – especially “membership” sites – cannot run themselves. Nor will they keep going on autopilot for ever while you “relax at the beach”. Whoever said that to you, has never owned a web site.

Running a regular web site takes time and effort. Running a membership site can take more time effort, because you also have something called “customer service” and “billing” involved.

While DAP will make your life a lot easier, by putting a great deal of automation at your fingertips, there are still a few moving parts that need to be considered.

First, there web host related issues – like web hosts not having the required libraries or running outdated software, web hosts randomly disabling required libraries (like PDO or JSON) months after you have launched your web site, email server issues, payment processing issues, database issues, web site not being available because of a hacker-attack, your server crashing and causing files and data to go missing, and so on.

Then there are the “User” errors. People do all kinds of things – intentionally or unintentionally – like overwriting or deleting files, deleting databases, entering incorrect database settings, setting up their cron job incorrectly, deleting their cron job settings by mistake, putting the files in the wrong directories, incorrectly uploading files, not uploading the right files – you get the point.

To help with many of these issues, we offer free installation, so we can take all of the hassle out of your hands, even if it means we spend more of our time upfront on your purchase.

But even after doing that, it’s not like things will just continue to run themselves for ever and you can walk happily ever after into the sunset.

People change web hosts, change domains, move servers, move databases, move or rename wordpress installations, install new plugins that may break old plugins, upgrade old plugins that may break new plugins, upgrade to a newer version of WordPress that could break old and new plugins alike, delete plugin files by mistake, etc. Yup, we deal with a number of such “duh!” moments from site owners every other day 🙂

Just the task of managing so many moving parts itself can be a daunting task at times.

So it is critical for your business – and for your peace of mind – that you have reliable, accessible, helpful tech support. Especially when the whole idea of launching a membership site is because you’re hoping that it will become your primary source of income (or at least add a big chunk to your existing income).

Your membership site is your cash cow. Which is why you get Unlimited free tech support via our ticketing system for free for 6 months. During this time, you also get unlimited software updates & upgrades for free.

Free Support means we will answer any questions you may have about using DAP. We will point you to the right documentation for troubleshooting tips. If we are unable to resolve it via the ticketing system, we may optionally (at our discretion) work with you one-on-one via skype or gotomeeting.

But if it requires logging in to your web host to troubleshoot issues, then depending on the complexity of the issue (“I just moved my site to a new host and now nothing is working”), we will have to charge you for premium support.

Premium Support

There may be occasions when you need support right away, need more personalized support or hand-holding, or simply don’t have the time or patience to resolve it via our ticketing system. Or you did “something” and need us to log in to your server and troubleshoot.

In that case, we can work with you 1-on-1 via skype, phone or gotomeeting, for a premium support fee of $45 for 1/2 hour, or $90 per hour. You may need to schedule this in advance depending on our support resources available.


The first thing to note, is that the DAP license never expires. So once you buy a copy of DAP, you can use it for life, on as many sites as your license permits you to (like 1-site, or Unlimited-sites), without ever having to pay us a single penny ever again.

So DAP is really a one-time purchase.

When you first buy DAP, you automatically get 6 months of free Software Upgrades & Support. During these 6 months, you get unlimited access to support via our ticketing system, plus you also get to download all new versions of DAP we release during this time.

That said, there’s also the subject of ongoing access to new versions of DAP as and when they are released, as well as ongoing support.

If you see our release history, you will see that we are constantly updating DAP by adding new features, as well as enhancements to existing features. Plus we are very proud of our “FANATIC’nical” support. All of that takes a tremendous amount of time, money and resources.

So after your first free 6 months, any time you want access to support or the newest version of DAP, then there is a small renewal fee, which gives you access to yet another 6 months of free support & upgrades.

Now please note that this is not a forced continuity or subscription.This is a voluntary purchase, and nothing will be charged to you automatically. And you don’t have to renew right away after 6 months. You need to upgrade only IF and WHEN you need access to the latest versions of DAP, as well as support.

Click here to renew your access to DAP Software & Support.