You don't have to worry about purchasing a separate email autoresponder script or service. The feature is built right in. Simply set it up just like you would set it up on Aweber or Getresponse.

Of course, if you wish to continue using a service like Aweber for their higher email delivery rates, then skip this feature that comes with DAP, and just have all your members also get added to your Aweber autoresponder. So use DAP to drip content, and continue to use Aweber/Getresponse to drip your emails.

Who has the best chance of being your top affiliate?

Your Members, of course!

When your membership site is powered by DAP, every member is automatically enrolled as an "Affiliate".

Affiliates get a personalized, ready-made, "ready-to-copy-paste" affiliate link that they can start using immediately to start promoting your membership site to their list and web site visitors.

So every new member you get is now your sales person who willingly promotes your site to others for a share in your profits.

Give special treatment to your Top Affiliates and JV partners by giving them higher commissions than the rest of your affiliates.

Pay affiliates both one-time or monthly recurring commissions for the life of the subscriber.

Imagine how aggressively your affiliates would promote your products, if you paid them $0.25 for simply sending a visitor who signs up for your free newsletter?

Why waste money on "cold" traffic from AdWords and high per-click costs?

Instead, spend that money on your own affiliates, and pay them for referring free sign-ups to your squeeze page, and skyrocket your list size!

Just like mortgage companies pay up to $25 per "qualified lead", if you knew the lifetime value of your customer, you could easily pay a much higher per-lead fee to get new leads.

Your leads will also convert at a much higher rate, as they are "warm" traffic because your affiliates have already pre-sold them about your product!

Pay-Per-Sale

DAP also lets you pay affiliates either a Percentage (50% of total sale), or a Fixed fee ($20/sale).

And your affiliates can get paid for both Sign-ups as well as Sales.

You can sell unlimited products using DAP.

For example, you can set up 3 different versions of your content: Gold, Silver and Platinum. In DAP, each of these would be a Product.

And each product can have its own set of blog posts, its own set of emails, files, videos and audio - all set up to drip on the member at different times.

You can add the same blog post, video or report to different products.

And a member can have access to multiple products at any given time.

And different members can have acess to different products all at the same time.

If you are like most web site owners, you probably don't have a fancy dedicated server. You are using a "shared" web host that has a limit on how many emails you can send out per hour from your web site- usually something like 200 emails/hour (max).

Now imagine scheduling an email to your 3,000 members.

If your membership software has no way of sending a limited number of emails at a time (Email Throttling), then your host will silently discard all emails that exceed their hourly sending limit.

So, only the first 200 emails get sent. And the remaining 2,800 of your members never get your email.

And what's worse, you won't even know that only 200 of your members got your email - or that the remaining 2,800 didn't.

No wonder you continue to blame the poor response to your emails, on the niche, your web site copy, your offer - just about everything else - because you don't know what the real culprit is: your membership software!

You probably know how most membership sites work - the day you stop cancel your subscription, you suddenly go from being "dear customer" to "stingy sucker".

You get thrown out of the site, you lose access to the affiliate links, and you lose access to all those months of content that you paid for!

DAP lets you put a COMPLETELY new twist on this "screw your ex-customers" policy that most membership site owners have.

Using DAP, your members can now access the content that they paid for, even after they have cancelled their subscription!

Not only that - they retain access to their affiliate link and affiliate revenues. And since you were generous and did not screw them out of all that content that they actually paid for, they can - and probably will - continue to promote your web site, and keep bringing you new members.

And since they can also continue receiving emails from you, you can continue dripping emails on them about new content being added to your membership site, and you can slowly attract them and cajole them and excite them into coming back and becoming a member again.

And now the really cool thing that DAP lets you do is - when your members come back, they pick up right where they left off (and not where all of the other paying customers are).

So if they were a member for 3 months, and cancelled after that, and they came back after 6 months, they join back right where they left off - which is month #4 (and not month #10, where all of those other members are who continued paying you for those 6 months while this member was away).

So DAP makes sure no sneaky customer can cancel in between for a few (say 6) months, come back, and get content from those 6 months for free - which is unfair to those other paying members.

Ok, so you have all this incredible content available for your members.

The problem is, if all of your content is available to be downloaded on Day #1, then...

1. Some jerks will download it all right away and cancel their subscription. Why bother paying month after month when they can download it all in a few days, even before the free trial ends?

2. Most people would not watch a movie if they already knew the entire story, or how it ends. The entire thrill is in not knowing what's coming next.
   
   Now apply the same theory to your membership site. If your members can see and download everything you have to offer, there is no "suspense" or "anticipation' factor any more. So paying you monthly doesn't look so attractive all of a sudden, because they have already seen what's coming.

   It's like "going all the way" on the first date ;-). There is no build-up. No suspense. No promise of "hope". Not much to look forward to.
   
   Know what I mean? You've got to keep 'em coming back for more.

And you can do that only if you 'drip' content on them, little by little.

That way, the longer they stay subscribed, the more content they get access to.

And jerks will not be able to download Month 2's content on the first day. Heck, they won't even able to download Day #2's content on Day #1.

And only DAP has this "content dripping" feature built right in.

You can gently ease your visitors into subscribing to your membership site, by first selling them inexpensive, bite-sized, individual content.

Imagine selling access to a terrific "How To" video for just $0.99 for one-time access.

With DAP, you can set a limit on how many times a video or file can be accessed. Just like "Pay Per View"!

If all of your content is inside a WordPress blog, it makes no sense if your new membership software requires that you take all of this content and add it to some other new proprietary system on a third-party server.

What you really want is for your membership software to work WITH your existing WordPress blog, live and breathe right on your existing web site, and not take over your content or your web site.

With most other inexpensive web site software, you are left hanging from the get-go, because that "cheap" software you just purchased, is "cheap" because the developer simply has no intention of giving you much after-sales technical support.

Most software developers severely under-price their product, because they treat software like you would treat an info-product - where once your customer downloads your report or video, there is no real "on-going support" you have to offer them.

And they end up completely ignoring the cost of providing support.

A software product is not like delivering a PDF report, or a couple of videos hosted on Amazon S3 or hidden away in a password-protected blog post. Nope! Nowhere close.

Support is usually one of the most expensive components of a product.

With powerful database-driven software (like membership scripts), you need help right out of the gates. Installation problems, quirks and configuration issues with your web host, and someone to answer your questions patiently, and someone who won't tell you to "RTFM" (yeah, it means "Read The F'in Manual").

So go ahead, pick up the phone, and call me at 347-992-4212 (NY, EST) if you have any questions whatsoever about DAP. And I will be happy to answer your questions.

And you in turn will get to see that I am unlike 99.99% of other web developers: I am available when you need help :-)