{"id":703,"date":"2010-10-11T15:41:07","date_gmt":"2010-10-11T19:41:07","guid":{"rendered":"http:\/\/www.digitalaccesspass.com\/doc\/?p=703"},"modified":"2014-03-01T22:35:33","modified_gmt":"2014-03-02T06:35:33","slug":"affiliate-dap-vs-clickbank","status":"publish","type":"post","link":"http:\/\/digitalaccesspass.com\/doc\/affiliate-dap-vs-clickbank\/","title":{"rendered":"Affiliate: DAP vs ClickBank"},"content":{"rendered":"<p>We are frequently asked, why should someone use DAP&#8217;s built-in affiliate program, rather than using ClickBank&#8217;s affiliate program.<\/p>\n<p>Here&#8217;s the difference in a nutshell.<\/p>\n<h3>Advantage: DAP<\/h3>\n<p>When you use DAP&#8217;s built-in affiliate module, &#8230;<\/p>\n<ol>\n<li>You don&#8217;t have to send your members over to Clickbank to sign up separately for an affiliate account<\/li>\n<li>Every member (or buyer)\u00a0 becomes (at your option, of course) an &#8220;automatic&#8221; and &#8220;instant&#8221; affiliate the second they purchase any product or membership level<\/li>\n<li>You can do Pay-Per-Lead (can&#8217;t do that with CB)<\/li>\n<li>You can choose your commission level to whatever you want (CB forces <em>minimum<\/em> &amp; <em>maximum<\/em> commission percentages)<\/li>\n<li>You control who signs up for your Affiliate program (can&#8217;t do that with CB)<\/li>\n<li>You can kick spammers and abusers out of your affiliate program (can&#8217;t do that with CB)<\/li>\n<li>If you use CB, then every person who arrives at your web site through another CB affiliate&#8217;s link, can easily screw the original affiliate, and end up purchasing your product through their own CB affiliate link. But your affiliates can&#8217;t screw other affiliates when you use DAP. So DAP helps you protect your affiliates&#8217; commissions. Which means, your affiliates will promote you more happily and aggressively, because they know their commissions are safe.<\/li>\n<li>CB is a bad choice of affiliate program in the IM and web-savvy niches, because everyone knows about CB, and everyone knows how to replace your affiliate nickname with theirs, and steal your affiliate&#8217;s commissions from right under your nose. And there&#8217;s nothing you can do about it.<\/li>\n<li>If you use CB, if an affiliate didn&#8217;t get credited for a sale you know that they brought in (for whatever reason), there&#8217;s no way to manually credit that affiliate for the purchase. Using DAP, you can do this (starting v3.9)<\/li>\n<li>You cannot credit or pay affiliates for offline payments with CB. You can do that with DAP (starting v3.9).<\/li>\n<\/ol>\n<h3>Advantage: ClickBank<\/h3>\n<p>Of course, you should also be aware of the flip side.<\/p>\n<ol>\n<li>CB has a large built-in community of affiliates that you can take advantage of to promote your product (of course, actually finding them and getting them excited enough to promote you is another thing altogether)<\/li>\n<li>CB takes care of handling commission payments and refunds and charge-backs &#8211; so it is less work for you as the admin.<\/li>\n<li>When you use a 3rd party like CB, some affiliates may prefer that, especially if they don&#8217;t know you, don&#8217;t trust you to make the payments on time, or your site is new (or not popular yet).<\/li>\n<\/ol>\n<h3>Related Reading: <a href=\"http:\/\/www.digitalaccesspass.com\/doc\/leveraging-multiple-affiliate-networks\/\">Leveraging Multiple Affiliate Networks<\/a><\/h3>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>We are frequently asked, why should someone use DAP&#8217;s built-in affiliate program, rather than using ClickBank&#8217;s affiliate program. Here&#8217;s the difference in a nutshell. Advantage: DAP When you use DAP&#8217;s built-in affiliate module, &#8230; You don&#8217;t have to send your members over to Clickbank to sign up separately for an affiliate account Every member (or [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[15,8,73],"tags":[],"_links":{"self":[{"href":"http:\/\/digitalaccesspass.com\/doc\/wp-json\/wp\/v2\/posts\/703"}],"collection":[{"href":"http:\/\/digitalaccesspass.com\/doc\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/digitalaccesspass.com\/doc\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/digitalaccesspass.com\/doc\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"http:\/\/digitalaccesspass.com\/doc\/wp-json\/wp\/v2\/comments?post=703"}],"version-history":[{"count":5,"href":"http:\/\/digitalaccesspass.com\/doc\/wp-json\/wp\/v2\/posts\/703\/revisions"}],"predecessor-version":[{"id":4292,"href":"http:\/\/digitalaccesspass.com\/doc\/wp-json\/wp\/v2\/posts\/703\/revisions\/4292"}],"wp:attachment":[{"href":"http:\/\/digitalaccesspass.com\/doc\/wp-json\/wp\/v2\/media?parent=703"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/digitalaccesspass.com\/doc\/wp-json\/wp\/v2\/categories?post=703"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/digitalaccesspass.com\/doc\/wp-json\/wp\/v2\/tags?post=703"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}